About
Our Story
For over three decades, Bella Juweel has been synonymous with diamond brilliance and trust. What began in the diamond heartland of Surat as a journey in diamond cutting and polishing has grown into a name recognized for integrity, craftsmanship, and innovation.
In 2003, Bella Juweel was officially established, with operations in Mumbai’s Bharat Diamond Bourse (BDB) and a world-class manufacturing hub in Surat. For years, we supplied finely cut diamonds to some of the most reputed jewelers and connoisseurs around the globe.
In 2024, we turned a new chapter in our journey—transforming from a diamond legacy into a luxury jewelry house. Today, Bella Juweel brings to you solitaire rings, engagement rings, mangalsutras, diamond bracelets, pendants, and festival jewelry, designed to celebrate life’s most precious occasions.
Our Mission
- To craft diamond jewelry that celebrates every life moment with timeless elegance.
- To blend the precision of Surat craftsmanship with the innovation of modern luxury design.
- To be the name families trust for engagements, weddings, festivals, and milestone celebrations.
Our Vision
At Bella Juweel, we believe jewelry is not just an ornament—it is an emotion, a legacy, and a story to be treasured forever.
Trust & Transparency
For Bella Juweel, luxury is meaningless without trust. That’s why:
Every diamond is ethically sourced and authenticity-certified.
Every jewel reflects precision cutting, Surat craftsmanship, and BDB credibility.
Every customer experiences transparency, honesty, and care—values we’ve upheld since the very beginning.
Your Story Deserves Diamonds That Last Forever.
Explore our collections of solitaires and luxury designs—crafted with heritage, innovation, and trust.